Every good social media manager knows the importance of using what happens in the news to their advantage. If they make a good post about something that's happening in the world, it could very well go viral.
That's what Skittles did in their latest post about the Boston Bruins.
Skittles Call Out Bruins For Choking Their Series Against Florida
The Bruins' loss was devastating for many people. But if you aren't a fan, chances you'll laugh at this joke are pretty big.
"My weekend wasn't great, but at least I didn't choke away a 3-1 playoff lead. Anyways, taste the rainbow."
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This is actually going viral right now on Twitter. Skittles' sales might just go up in the next few days, thanks to that social media manager.
Although Bruins' players and fans will probably stay far from them for a while.
As seen on Hockey Patrol - Boston Bruins Get Hilariously Roasted by Skittles on Twitter
Do you think Skittles' joke is funny?
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